Design is an important part of what makes us so unique. We believe in the importance of a capsule wardrobe and having pieces that work seamlessly together for different occasions. Therefore, interchangeability and guided style are always at the forefront of all of our designs.

Every piece is created by our in-house creative female-led team through their extensive knowledge of what it is to be a woman, work-life balance, and the time constraints of modern life. All of which informs the pieces which they design and create.